RSS has been 
    designed to describe an information channel (feed), and as such exposes a 
    set of elements describing the channel itself, and a set of headlines, with 
    their individual properties 
    <?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0">
  <channel>
    <title>Riff news</title> 
    [...other descriptive elements for the channel...]
    <item>
      <title>Nouveautés de PowerAMC 10</title>
      <link>http://www.riff.org/news/clip/536.htm</link>
      <description>La nouvelle version majeure de PowerAMC, 
        nom de code "Athena", [etc]</description>
      </item> 
    [...other "item" elements for more headlines...]
    </channel>
  </rss